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| Liechtenecker UX Design Studio",{"__typename":100,"tag":101,"attributes":102},"MetaTagLink","link",{"__typename":103,"href":104,"hreflang":13,"rel":105,"media":13,"sizes":13,"type":13},"MetaTagLinkAttributes","http://liechtenecker-cms.liechtenecker-cms.svc.cluster.local/blog/wie-erschafft-man-eine-app-ikone","canonical",{"__typename":107,"tag":94,"attributes":108},"MetaTagProperty",{"__typename":109,"property":110,"content":81},"MetaTagPropertyAttributes","og:title",{"__typename":112,"id":113,"name":114,"path":115,"status":20,"weight":116,"description":117,"langcode":121,"changed":122,"metatag":125},"TermCategories","8","UX/UI Design","/kategorie/design",0,{"__typename":118,"processed":119,"format":120},"Text","Themen aus dem Bereich Design & User Experience","wp_html",{"__typename":16,"id":17,"name":18,"direction":19},{"__typename":83,"timestamp":123,"timezone":85,"offset":86,"time":124},1713772777,"2024-04-22T07:59:37+00:00",[126,129,133],{"__typename":93,"tag":94,"attributes":127},{"__typename":96,"name":97,"content":128},"UX/UI Design | Liechtenecker UX Design Studio",{"__typename":93,"tag":94,"attributes":130},{"__typename":96,"name":131,"content":132},"description","Themen aus dem Bereich Design & User Experience",{"__typename":100,"tag":101,"attributes":134},{"__typename":103,"href":135,"hreflang":13,"rel":105,"media":13,"sizes":13,"type":13},"http://liechtenecker-cms.liechtenecker-cms.svc.cluster.local/kategorie/design",[137,142,146,150],{"__typename":138,"id":139,"name":140,"path":141,"weight":116},"TermTags","90","App","/tag/app",{"__typename":138,"id":143,"name":144,"path":145,"weight":116},"325","design","/tag/design",{"__typename":138,"id":147,"name":148,"path":149,"weight":116},"343","Digital","/tag/digital",{"__typename":138,"id":151,"name":152,"path":153,"weight":116},"613","Icons","/tag/icons",{"__typename":155,"processed":156,"format":120,"summary":13},"TextSummary","\u003Cdiv class=\"grid-wrapper\">\n    \u003Cdiv class=\"row\">\n        \u003Cdiv class=\"default-left col-xsmall-12 col-medium-6 col-medium-offset-2 col-large-6 col-large-offset-3 \">\n            \n\u003Cp>Stephan hat euch bereits erzählt \u003Ca href=\"/die-perfekte-mobile-app/\" target=\"_blank\" rel=\"noopener noreferrer\">was gute Apps auszeichnet\u003C/a>, in den nächsten Zeilen geht es um App Icons im Detail.\u003Cbr>\n\u003Cspan style=\"font-weight: 400;\">Das Icon ist der erste Berührungspunkt der App mit einem User. Das eine Element zu kreieren, welches über Erfolg oder Misserfolg ausschlaggebend sein kann, kann ganz schön einschüchternd sein. Wenn man aber gewisse Tipps und Grundsätze einhält, hat man gute Chancen ein großartiges Icon zu erstellen. Wie macht man nun ein tolles Icon und worauf kommt es eigentlich an? Im folgenden Beitrag findet ihr viele Tipps wie ihr am besten an das Design herangeht.\u003C/span>\u003C/p>\n\u003Cp> \u003Cbr>\n\u003Cb>Klein aber fein\u003C/b>\u003Cbr>\n\u003Cspan style=\"font-weight: 400;\">Es ist ein oftmals unterschätztes, kleines Branding-Element, über welches der User in die App einsteigt. Im Idealfall transportiert das Icon die hübsch verpackte Grundessenz der App.\u003C/span>\u003C/p>\n\u003Cblockquote>\n\u003Cp>Es reicht nicht, einfach das Logo einer Marke in ein kleines Quadrat zu pressen.\u003C/p>\n\u003C/blockquote>\n\u003Cp>Ein App Icon ist nicht zu verwechseln mit einem Logo. Viele Kunden wünschen es sich zwar, aber es reicht nicht, einfach das Logo zu übernehmen und in ein kleines Quadrat zu packen. Ein Logo ist gedacht um auf Briefköpfen, Webseiten und Visitenkarten zu glänzen. Das Icon hingegen wird auf kleinsten Einsatzgebieten verwendet (oftmals in einem abgerundeten Quadrat oder in einer Kreisform) da sind die Möglichkeiten begrenzt.\u003Cbr>\n \u003Cbr>\n\u003Cb>Do’s\u003C/b>\u003C/p>\n\u003Cul>\n\u003Cli style=\"font-weight: 400;\">\u003Cspan style=\"font-weight: 400;\">Skalierbarkeit: Funktioniert das Icon gut in allen Größen oder erkennt man bei kleinen Formaten keine Einzelheiten mehr?\u003C/span>\u003C/li>\n\u003Cli style=\"font-weight: 400;\">\u003Cspan style=\"font-weight: 400;\">Plattform Guidelines beachten: Wie auch für die App an sich, gibt es je nach Plattform gewisse Richtlinien, die man einhalten muss. Bei iOS und Android unterscheiden sich hier hauptsächlich die Größen und Formate.\u003C/span>\u003C/li>\n\u003Cli style=\"font-weight: 400;\">\u003Cspan style=\"font-weight: 400;\">Konsistenz auf ganzer Linie: Eine durchgängige Designsprache außerhalb und innerhalb der App ist wichtig. Es gilt Farben und das Look & Feel der App widerzuspiegeln.\u003C/span>\u003C/li>\n\u003Cli style=\"font-weight: 400;\">\u003Cspan style=\"font-weight: 400;\">Einzigartigkeit: Das Icon muss neben hunderten, tausenden konkurrierenden Icons im App Store bestehen können – es muss hervorstehen und sich von den anderen abheben.\u003C/span>\u003C/li>\n\u003Cli style=\"font-weight: 400;\">\u003Cspan style=\"font-weight: 400;\">Einfachheit: Ganz nach dem Motto „Keep it simple“ oder „weniger ist mehr“ sollte man ein zentrales Element einsetzen und möglichst wenige, dafür kontrastreiche,  Farben verwenden.\u003C/span>\u003C/li>\n\u003Cli style=\"font-weight: 400;\">\u003Cspan style=\"font-weight: 400;\">Symmetrie und Schönheit: Zu guter Letzt sollte auf jeden Fall nochmal geprüft werden, ob das Design optisch auch ansprechend ist. Ist es Symmetrisch? Ist es clean und am Puls der Zeit? Ist es sauber ausgearbeitet, oder könnte man an der Perspektive oder den Formen noch feilen?\u003C/span>\u003C/li>\n\u003C/ul>\n\u003Cp> \u003Cbr>\n\u003Cb>Dont’s\u003C/b>\u003C/p>\n\u003Cul>\n\u003Cli style=\"font-weight: 400;\">\u003Cspan style=\"font-weight: 400;\">Niemals Wörter verwenden\u003C/span>\u003C/li>\n\u003Cli style=\"font-weight: 400;\">\u003Cspan style=\"font-weight: 400;\">Nicht zu viele verschiedene Elemente verwenden\u003C/span>\u003C/li>\n\u003Cli style=\"font-weight: 400;\">\u003Cspan style=\"font-weight: 400;\">Fotorealistische Icons sind toll, aber auf keinen Fall sollten echte Fotos verwendet werden\u003C/span>\u003C/li>\n\u003C/ul>\n\u003Cp> \u003Cbr>\n\u003Cspan style=\"font-weight: 400;\">Es ist schwierig sein eigenes Design zu beurteilen – vor allem wenn man schon Tage damit verbracht hat. Daher ist es immer ein guter Rat das Design anderen zu zeigen und verschiedene Meinungen einzuholen. \u003C/span>Letztendlich muss sich das Icon einfach gut anfühlen und wird dann, mit etwas Glück, auch erfolgreich sein.\u003C/p>\n        \u003C/div>\n    \u003C/div>\n\u003C/div>\n\n\n",{"__typename":158,"id":159,"excludeFromScreenreader":13,"mediaImage":160,"name":166,"path":169,"status":20},"MediaImage","1531",{"__typename":161,"url":162,"width":163,"height":164,"alt":165,"title":166,"size":167,"mime":168},"Image","http://liechtenecker-cms.liechtenecker-cms.svc.cluster.local/sites/default/files/wp-migration/wordpress-media-image/2017/03/app_icon_bild_1920x500_2017-1.png",1920,500,"Blog image picture showing a diamongd app icon","app_icon_bild_1920x500_2017",5835,"image/png","/media/1531/edit",{"__typename":158,"id":171,"excludeFromScreenreader":13,"mediaImage":172,"name":176,"path":178,"status":20},"1530",{"__typename":161,"url":173,"width":174,"height":175,"alt":165,"title":176,"size":177,"mime":168},"http://liechtenecker-cms.liechtenecker-cms.svc.cluster.local/sites/default/files/wp-migration/wordpress-media-image/2017/03/bild_922x519_2017-1-1.png",922,519,"bild_922x519_2017",6030,"/media/1530/edit","\u003C!-- This site is optimized with the Yoast SEO plugin v15.7 - https://yoast.com/wordpress/plugins/seo/ -->\n\u003Cmeta name=\"description\" content=\"Ein kurzer Guide zum Erstellen richtig guter App Icons. 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Echt! Und so sieht unsere Antwort aus.",{"__typename":158,"id":194,"excludeFromScreenreader":13,"mediaImage":195,"name":202,"path":203,"status":20},"3364",{"__typename":161,"url":196,"width":197,"height":198,"alt":199,"title":13,"size":200,"mime":201},"http://liechtenecker-cms.liechtenecker-cms.svc.cluster.local/sites/default/files/2026-04/Headerbilder%20Blogartikel%20Behind%20the%20scene%20Accessibility%20Audit.jpg",2880,1300,"Headline mit Sujet: Tastatur mit Symbolen für Barrierefreiheit im Fokus auf hellem  Hintergrund",838204,"image/jpeg","Headerbilder Blogartikel Behind the scene Accessibility Audit.jpg","/media/3364/edit",{"__typename":79,"id":205,"title":206,"path":207,"wpTeaserText":208,"wpPromotedTeaserImage":13,"wpHeaderImage":209},"1616","Agentic KI trifft Design-System: Wie unser Presentation Maker entstand.","/blog/agentic-ki-trifft-design-system-wie-unser-presentation-maker-entstand","Nein, wir wollen euch jetzt nicht erzählen, was KI alles kann. 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