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Die Studenten von Prof. BJ Fogg möchten den Weltfrieden  durch soziale neue Medien wie Facebook, Flickr und Twitter schaffen.\u003C/p>\n\u003Cp>\u003Cimg src=\"http://images.liechtenecker.at/2009/08/weltfrieden.jpg\" alt=\"weltfrieden\" title=\"weltfrieden\">\u003C/p>\n\u003Cp> Wenn alle zusammenarbeiten – so die Projektverantwortlichen – werden wir in 30  Jahren den Weltfrieden haben. Alle die nächste Woche noch Zeit und zufällig  ein Flugticket in die USA haben, können sich übrigens bei dem Projekt kurzfristig bewerben: \u003Ca href=\"http://peace.stanford.edu/\">http://peace.stanford.edu/\u003C/a>\u003C/p>\n\u003Cp>Das Friedensprojekt selbst hat sich aus einer Vorlesung im  letzten Jahr entwickelt. Im Zuge dessen haben Mitglieder einer Facebook Gruppe  mehr als 400 Einstellungen nach ihrer Bedeutung für den Frieden bewertet. Zum  Beispiel bekamen Punket wie \"Having tolerance for relegions that are not  from our nature\" oder \"Increased communication and empathy for  others\" hohe Werte. Nun wird versucht, diese Einstellung mit Hilfe von digitalen  Medien so positiv zu nutzen, dass der Weltfriede näher kommt.\u003C/p>\n\u003Cp>BJ Fogg ist übrigens kein unbeschriebenes Blatt. Der Professor wurde kürzlich vom \u003Ca href=\"http://money.cnn.com/galleries/2008/fortune/0811/gallery.10_new_gurus.fortune/\" target=\"_blank\" rel=\"noopener noreferrer\">Fortune Magazin als einer  der 10 neuen Wirtschafts-Gurus\u003C/a> benannt. Er ist  Experte im Bereich Captology  – also der Überzeugungskraft von digitalen Medien. Durch die richtige Anwendung  von Webseiten können Menschen zu bestimmten Handlungen motiviert werden. Eine  Erkenntniss, die Unternehmen wie eBay, Facebook und co. bereits stark nutzen.\u003C/p>\n\u003Cp>Wer BJ Fogg persönlich erleben will, kann  den Visionär am 21. September in Wien lauschen. 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